Award-winning agency designs branding campaign for golden year
DAVENPORT, Iowa (February 23, 2024) The iconic logo of the Quad-City Times Bix 7 is taking on a special look for its historic 50th year this summer.
The design is the work of TAG Communications Inc., which has joined the Bix 7 as its newest Platinum Sponsor. The partnership was announced this morning at the Quad-City Times, title sponsor, as the logo for the historic 50th year was unveiled by Race Director Michelle Juehring and Mike Vondran, chief executive officer of TAG.
“The award-winning TAG team delivered an amazing logo and vision for our golden year,” Juehring said. “We are thrilled to have them join us as a major sponsor and creative leader for this landmark year.”
TAG is a multi-state marketing and advertising agency based in Davenport and founded by Vondran in 1990.
“Since our beginning 34 years ago, TAG has strived to serve the Quad-City community as an eager, helpful citizen,” Vondran said, “so to help advance this wonderful event fits exactly with our team’s culture.”
Also helping unveil the 50th look were Race Director Emeritus Ed Froehlich and Iowa Newspaper Association Executive Director Debbie Anselm – who both serve on the planning committee for the Bix 7 50th Celebration with Juehring.
“As Ed and I say at every opportunity throughout the community,” Anselm said, “the Quad-City Times Bix 7 means so very much to the entire region. It lifts our spirits, brings families and old friends together, sparks commerce, drives tourism and, whether we’re runners or walkers, makes us all a little more healthy.”
The 50th running of the Quad-City Times Bix 7 takes place at 8:00 a.m. Saturday, July 27, 2024. Online registration is open at bix7.com.
The Quad-City Times is title sponsor and the host is Cornbelt Running Club. TAG becomes the sixth Platinum Sponsor, joining Genesis, Isle Casino Hotel Bettendorf, Premier Buick GMC Dealers, Russell and Scott County Regional Authority. Gold Medal Sponsors include Arconic, Genesis Sports Medicine, Iowa American Water, KWQC TV6, MidAmerican Energy, Prairie Farms, Running Wild, and Walmart. Contributing Sponsors include 3M Cordova, 7G, Chick-fil-A, City of Davenport, Cornbelt Running Club, Enviromark, Expressions Jewelers, Green State Credit Union, Hahn Ready Mix, iHeartMedia Quad Cities, Lopiez Pizza, Mari Sekharan Scholarship, Mel Foster Co., Quad Cities River Bandits, Rick McGrath Memorial Scholarship, Ruby’s, St. Ambrose University, Tyson, Victory Store, Visit Quad Cities, Wendy’s, Whitey’s, and the YMCA of the Iowa Mississippi Valley.
