Inclusion Archives - Running USA https://www.runningusa.org/content_category/inclusion/ Running USA Sat, 09 Mar 2024 23:25:12 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 Participant Equity at the HAP Crim Festival of Races https://www.runningusa.org/content_hub/participant-equity-at-the-hap-crim-festival-of-races/ Tue, 27 Jun 2023 19:50:45 +0000 https://www.runningusa.org/?post_type=content_hub&p=19971 The post Participant Equity at the HAP Crim Festival of Races appeared first on Running USA.

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Staff and participants of the iconic race in Flint, Michigan share their personal stories in our four video, article series

FLINT, MICHIGAN – After 46 years of its existence, the HAP Crim Festival of Races weekend has not only become a local holiday in Flint, Michigan, but it is a celebration of Flint’s perseverance. “The Crim,” as it’s known, is one of the biggest events of the summer in Flint, Michigan. Ten thousand runners, walkers, wheelchair racers and other athletes come out for the 10-mile, 5 mile, 5K, one mile and kids’ races during this weekend in late August.

Flint, Michigan is known internationally for its contaminated water crisis. They’ve had a boil filtered water advisory that started in 2014 and was not lifted until February of this year.

One of the positive side effects of the water crisis was new health and wellness programs – initiatives that had not been a focus in Flint previously.  The Crim was an obvious partner. In addition to producing the August race weekend, The HAP Crim Fitness Foundation works year-round to provide programs for adults, seniors and children that include access to nutrition, mindfulness training and exercise.

“It’s been nine years since the water crisis began, and there’s still that fear,” said Liz Jones, HAP Crim Associate Director of Races and Training.

As an example, she recently had a sixth grader in one of her programs ask her what would happen to him if he were to take 20 showers.

“I was confused by that at first. Then I realized the problem: he’s scared about being in the water and what damage the water could do to him. That’s still a very relevant fear for a lot of people here in Flint,” Jones explained. “This is an already underserved population and now they are recovering from a pandemic on top of the lingering water crisis issues.” (Watch Liz Jones’ video.)

“Overcoming barriers to participation has been a focus of the Crim staff for some time, but it has become a heightened priority in the last few years,” says Lauren Holaly-Zembo, HAP Crim Fitness Foundation CEO.

“As a race, we’re telling people to run or walk or be active, but we know if they don’t have the place or the means to do that, they’re not going to. So we have to really look at addressing all of that in what we do,” Holaly-Zembo said.

(Watch a video with Lauren Holaly-Zembo.)

“The reality that the founding of this race that was based on inclusion and it started to raise money for Special Olympics and athletes with special needs. And we’ve continued to do that throughout our history,” Holaly-Zembo said.

The Crim was founded by longtime Michigan politician Bobby D. Crim, who served in the Michigan House of Representatives in the 1970’s and 80’s. He ran his last 10-mile race, his 45th straight, at the 2021 event.

“The community is the Crim, the Crim is the community,” Crim said in a 2016 interview. “Almost everything from education to fitness ..goes through the Crim. We were a race, but now we’re much more than a race.” Today, that vision has expanded to include runners and walkers who may never have been able to participate in the past.

Running USA recently had the chance to speak with several runners who have been trailblazers in the Crim’s inclusivity efforts. Here are their stories.

Father Time: A wrestler and a walker

Father Time is his wrestling name. Yes, you heard that right. His birth certificate, however, says Leo Napier. Due to his vision impairment, he does not have a driver’s license, but that doesn’t hold him back from much else.

“The Father Time character has inspired a lot of people. When I was 60, that’s when I started professional wrestling, I’ll be 71 years old this year.” Napier told us.

The story of Father Time’s wrestling career is documented in a powerful long form story from BELT Magazine by writer Scott Atkinson. An especially moving paragraph is this one:

“He’d spent his whole life trying to wrestle, but things continually got in the way. Things like cancer in his digestive system when he was still in his twenties and was trying to make contacts with wrestling organizations. About ten years later he tried again but was rear-ended while driving and hurt his back and neck. He was a father then, and life was simply busier. Around age 50, he started thinking about it again, and he had a stroke. And then another. And a third. He’d been a power lifter his entire life and was still bench-pressing more than 350 pounds at the time, but after each stroke he felt weaker and weaker. After his third stroke he heard the doctor say to his wife, ‘I can see that he was once a strong man.’”

Father Time recalls his daughter running the Crim a few years ago, and feeling like it was “a little bit of a strange thing to do.” Stranger than beginning a pro wrestling career at 60? Probably not.

Now vice president of the Flint/Genesee chapter of the National Federation of the Blind, he was recruited by his friend Sheila Fulmore to join the walking team this year.

“We look at it as we can overcome any obstacle that’s put in our way. All we have to do is just have the fortitude and the grit to do it. When (sighted people) see that we can do this, too, it changes a lot of minds and a lot of hearts,” Napier said.

(Watch the video to hear more of Father Time’s story.)

Access for Deaf Runners and Walkers

Kid Black Fedio is a Deaf advocate, lifelong teacher of American Sign Language and for the past six years, a run/walk group leader for the Crim. She was looking for a winter activity to keep active and ended up expanding the deaf community’s access to Flint’s largest running event.

“We ended up having more than 30 participants our very first year. This summer, we already have more than we had last year. It’s a huge thing. People love it. I love it. It’s great to all be included,” she said.

Feedback she received from last year’s Deaf participants was this:

“They felt that they were not brushed aside. They told me that if you provide the access for us, we will show up.”

The most important part of true accessibility, Fedio explained, is authentic inclusion. It’s also vital to for events to consider expanding their signage pre-event, on course and post-event, so that those with hearing loss are able to successfully navigate the course and venue. If possible, consider bringing in an ASL interpreter for any main stage announcements or speeches made at the event.

For training inclusivity, Fedio recommends being proactive in bringing on group leaders who can relate to the runners and walkers.

“If you let a Deaf person lead, it is going to be more successful. I would try to recruit a Deaf adult that is familiar with this, or a pair, a Deaf adult and a hearing person, and have them lead the group. And then it will fly.”

(Watch the video to hear more of Kid Fedio’s story.)

There’s No Stopping Sheila Fulmore

Sheila Fulmore is the President of the Flint/Genesee chapter of the National Federation of the Blind (NAFB). When she first participated in the Crim 5K last year, she surprised even herself.

“When we got to the middle, I was like, ‘Oh, I can’t do this.’ And I just wanted to stop.” She’d been told to just put one foot in front of the other until she reached the finish, but her body was tired.

Encouragement from a stranger on the course helped.

“This gentleman came up behind me and said, we are almost there. Let’s go. I just wanted to him to get me a ride to the finish line. But he walked with me a bit and got me going. It was going through my head that I really don’t give up.” So she didn’t.

“I finished it. And that inspired me to go, you know what, they have a training program, we should get in that program.”

She is now a leader of the Crim’s visually impaired runner/walker group, with 12 members of the NAFB chapter participating this August and the hope that many more will join. Her advice to this year’s first-time participants?

“Just remember that you want to finish. Don’t get hung up on your time. I don’t want that to be a factor. I want you to have fun. I want you to socialize, I want you to get out and I want you to just walk.”

(Watch the video to hear more of Sheila’s story.)

The 46th HAP Crim Festival of Races will take place Friday and Saturday, August 25 and 26. Learn more at https://crim.org/.

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Share your event stories with us: Running USA encourages event and vendor members to share their stories of success with us. Email Leah Etling, director of marketing and communications, to learn more.

 

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Access for Deaf Runners at the HAP Crim Festival of Races https://www.runningusa.org/content_hub/access-for-deaf-runners-at-the-hap-crim-festival-of-races/ Wed, 21 Jun 2023 17:09:59 +0000 https://www.runningusa.org/?post_type=content_hub&p=19912 The post Access for Deaf Runners at the HAP Crim Festival of Races appeared first on Running USA.

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Encouraging Participation Equity: HAP Crim Festival of Races https://www.runningusa.org/content_hub/encouraging-participation-equity-hap-crim-festival-of-races/ Sun, 11 Jun 2023 02:44:57 +0000 https://www.runningusa.org/?post_type=content_hub&p=19619 The post Encouraging Participation Equity: HAP Crim Festival of Races appeared first on Running USA.

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Inclusion Best Practices for Events: Documents https://www.runningusa.org/content_hub/inclusion-best-practices-for-events-documents/ Wed, 08 Feb 2023 13:35:55 +0000 https://www.runningusa.org/content_hub/inclusion-best-practices-for-events-documents/ The post Inclusion Best Practices for Events: Documents appeared first on Running USA.

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On June 16, 2022, Running USA hosted a webinar on Inclusion Best Practices for Events with the Equality Institute.

Thanks to Bernadette Smith, Patti Flynn and Brooks Sports for making this presentation possible.  (If you missed the session, you can view it here.)

The Equality Institute surveyed Running USA members in early 2022 to direct the development of resources and guidelines for improving inclusiveness at events of all kinds.

Takeaways from the session include a comprehensive Event Inclusion Guide with best practices to put into action and a Transgender and Nonbinary Inclusion Policy Template that events can easily adopt. Both documents are available for download here:

 

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The Intersection of Running and Advocacy https://www.runningusa.org/content_hub/the-intersection-of-running-and-advocacy/ Mon, 27 Jun 2022 19:41:53 +0000 https://www.runningusa.org/?post_type=content_hub&p=18392 The post The Intersection of Running and Advocacy appeared first on Running USA.

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As the running industry continues to implement inclusive change, Race Director Magazine recently had the chance to speak with Jordan Marie Brings Three White Horses Daniel, a fourth-generation Lakota runner who has used her running talent and platform to bring Indigenous runners and causes to mainstream attention.

Daniel is involved in vital change-making efforts to make Indigenous runners seen, recognize land origins where running events take place, create awareness for missing and murdered Indigenous women, and much more.

As she describes in her own words: “I am an organizer. I am a voice. I am a connector—working to uplift and center Indigenous, Black, and Brown voices within our communities and spaces to demand justice, visibility, and respect as it intersects across all climate—racial,  social, and economic justice movements.”

Daniel was kind enough to give us some of her valuable time to talk about running, advocacy and much more. Read on to hear how her nonprofit’s mission could directly benefit your next event.

Running USA: What prompted you to see the act of running or the experience of bodily movement as a place where you could also be a voice for change?

Daniel: I began attending marches and rallies in 2013 to stop the Keystone XL pipeline—a pipeline that would harm and impact my Tribe in South Dakota. I began organizing in August 2016, where I organized the Run For Water Rally for the Indigenous youth who were running to oppose the pipeline. They inspired me to see that running is not just about fitness, not just about a fast time, not just about trying to get a sponsor. It is not even about trying to focus on your health and wellness. It is about really believing in something that you want to stand for.

Those youth running over 2,000 miles (from North Dakota to Washington D.C.) inspired me to see how running can carry a message. Sport is so celebrated in the U.S., and so are stories that pull at the heartstrings and capture our emotions. Being able to intersect the two, having a purpose or a cause that you are fighting for, and weaving it with something that you truly love, like running and movement, is a beautiful way to build community that will help raise awareness and hopefully impact change.

You have run multiple races in honor of Missing and Murdered Indigenous Women. Tell us about why you did that?

Daniel: Initially I had not brought causes into my races because I was still up-and-coming (as an athlete) and trying to qualify for the U.S. Olympic Marathon Trials. And running was also my stress outlet, so I wanted to keep that separate. But because the epidemic of missing and murdered Indigenous women and relatives is so important to me, it just came down to the lack of visibility, support for, and awareness about this issue.

These murders and disappearances are happening not just on reservations and rural communities, but everywhere. Being a survivor of violence myself, it truly was heartbreaking. These women were not getting the visibility they needed or deserved. So that led me to running the 2019 Boston marathon for 26 Missing and Murdered Indigenous Women and children.

Can you share why you decided to make a major race into a highly visible plea for action?

Daniel: It was really the lack of support for Indigenous communities around this issue. This is an epidemic that is happening. I got to the point where I gave up on trying to organize panels to talk about it, or post about it on social media or create content or organize events.

I started to feel that if people do not care that another Indigenous person has gone missing or has been murdered, then I do not know what else to do. It felt like we meant nothing to other communities, that we are constantly forgotten or disposable.

The only thing I knew what to do about it, on an essential level, was run. Having learned about all the prayer run customs and best practices, I created my own prayer run. That brought me to the Boston Marathon.

Do you feel like you have seen any change since that 2019 Boston Marathon?

Daniel: The only change was to bring out more athletes to do the same thing. It inspired Rosalie Fish, who contacted me a week later, asking for my blessing to do the same thing at her state high school track meet in Washington. We are also seeing other athletes—volleyball players, football players, basketball players—that are putting the red handprint on and raising awareness for the stolen loved ones and their families. So things are changing, but very, very slowly.

Tell us about the events you are organizing in support of this cause.

Daniel: My non-profit organization, Rising Hearts, continues to fundraise for this cause through our virtual runs. Our fifth annual Running for Justice event was held on May 5, the National Day of Awareness for Missing and Murdered Indigenous Women. We held a virtual 5K run and two in-person events in Los Angeles and Washington, DC. In 2021, we raised $77,000. This year, our goal was $250,000.

Now that those events have passed, how can the running community support you?

Daniel: Learn how you can become an ally to Indigenous communities and the people that are in this fight. Raising awareness, sharing and supporting the message, and taking the initiative to learn about this issue are all positive ways to take action. This is not a new issue. This has been going on, realistically, since colonialism arrived on these lands.

Speaking directly about land, what do race directors need to know about the spaces where their events take place and how they can appropriately recognize their provenance?

Daniel: I think race directors have an amazing opportunity to be more invested in creating a safe and inclusive space. And oftentimes, sadly, that process has not included Indigenous peoples in planning efforts. It has continued to perpetuate the narrative of Indigenous peoples are not here anymore.  We are constantly erased from the conversation.

How has Rising Hearts worked to change that?

Daniel: We have an initiative called the Running on Native Lands Initiative. We work with race directors, running organizations and groups to implement land acknowledgments at their events and races. Our biggest success for land acknowledgement and working with race directors thus far has been the Boston Marathon, which happened on Indigenous Peoples Day in 2021.

How does this work for race directors or event organizations?

Daniel: You reach out to us if you want to become a partner, and we help connect you with the local Indigenous communities. We help facilitate those conversations and we serve as the protective buffer for the Indigenous communities.

But it is important that the end goal is to not just do a land acknowledgement and have it check a box. It is to go the extra mile in donating towards those local Indigenous communities or organizations and working with them to find out what more you can be doing. Maybe it’s offering comped entries, it’s donating a portion of entry fees towards community programs, or even donating the leftover race day food and snacks back into the community.

What is the message you want event participants to take from this effort?

Daniel: We want every participant that is there on race day to see the land acknowledgement practice and for it to become normalized. We want them to learn about whose lands that they are running on and recreating on and who the caretakers were, and still are.

Can you estimate how many races are currently engaged in this work?

Daniel: We have over a dozen partners right now. It has been great working with them. We’re trying to get them to also not just focus on the Indigenous components, but also how can we make the whole event more inclusive, how can we make sure that anyone can come and sign up for this race and feel like they’re being seen and being supported.

Any examples of what that looks like?

Daniel: One of the things that we do with our virtual races is have an inclusive registration process. When you are asked to select gender, in addition to female or male, we put in an option for non-binary and an option for two-spirit. We have had so many messages coming in from people who identify as non-binary or two-spirit, saying that they have never seen this before, even though they have signed up for many different events. They tell us that this is the first event where they felt seen, felt respected, and felt supported.

What closing message would you like to leave race directors with?

Daniel: It’s an ongoing conversation with race directors that we continually try to push for. We wanted to educate them as to how the lands they are on have a long history of continuously erasing Indigenous peoples. Even though they might not physically be present there anymore, you must think about all the impacts and situations that came before.

You are more than likely going to have Indigenous peoples in the local community, town or city where your event is taking place. So how can you host it in a way that is honoring and uplifting the Indigenous peoples that are on those lands? All these conversations that we have with race directors are very informative and educational. And in the end, we are hoping Rising Hearts can bow out, because now you are communicating and working together. We are about bringing people together, getting them introduced and making sure that this is a long-lasting relationship and kinship.

Learn More:

Jordan Marie Brings Three White Horses Daniel website: https://www.jordanmariedaniel.com/

Rising Hearts website: https://www.risinghearts.org

Running on Native Lands initiative: https://www.risinghearts.org/nativelands

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Equality Institute Webinar: Inclusion Best Practices https://www.runningusa.org/content_hub/equality-institute-webinar-inclusion-best-practices/ Mon, 27 Jun 2022 15:51:18 +0000 https://www.runningusa.org/?post_type=content_hub&p=18358 The post Equality Institute Webinar: Inclusion Best Practices appeared first on Running USA.

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Brooks Booster Club Funds Running’s Future Stars https://www.runningusa.org/content_hub/brooks-booster-club-funds-runnings-future-stars/ Wed, 27 Apr 2022 20:48:00 +0000 https://www.runningusa.org/?post_type=content_hub&p=18397 The post Brooks Booster Club Funds Running’s Future Stars appeared first on Running USA.

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When Jordan Hamm reaches out to a high school track or cross country coach to let them know that their program is the recipient of a Brooks Booster Club grant from Seattle-based running brand Brooks Sports, he can hear the emotion at the other end of the phone line.

“It’s always amazing to hear the coach’s response,” said Hamm, sports marketing specialist for Brooks and the lead staff member for the Booster Club program. “Some of these coaches are in tears knowing that their kids are going to have their lives changed in a meaningful way,” said Hamm. “Others are silent and just kind of in awe.”

Founded in 2015, the Brooks Booster Club has helped 150 schools and 6,100 young runners across the country. Each team selected receives $12,400 MSRP in Brooks gear, including shoes and uniforms, as well as a $2,000 grant for the athletic department to be used at the coach’s discretion. In the last six years, Brooks has invested more than $2.1 million in cash and gear, and it will increase the number of schools it funds in 2021 to 32 across the U.S.

Here are two of their stories.

Expanding horizons in Oakland Park, Fl.

Duchane Thomas Cole, head women’s track and field coach at Northeast High School in Overland Park, Florida, has a team of talented athletes. Overland Park track alumni represent their alma mater at over 100 colleges and universities on full scholarships and have earned accolades on the world, national and state levels. But bringing home medals on the track doesn’t guarantee immunity from budget cuts.

“Unfortunately, due to budget cuts to athletics, resources are insufficient at times. This leads to athletic programs fundraising to help offset the cost of traveling and equipment. As a coach, how can I support this group of young ladies get the necessary equipment, shoes, clothing, and funds needed to travel?,” Cole asked.

“As an African American woman from the inner-city, I understand some of the social and economic issues our young ladies face today. Most of these young women don’t have the resources to purchase the proper training shoes, equipment, and nutrition to excel to the best of their ability in sports.”

Cole discovered and applied for the Brooks Booster Club grant after noticing that Brooks had sponsored a major national track meet where her athletes competed.

In February of 2020, I received a phone call from Jordan informing me that the women’s team was selected to receive the Brooks Booster Club sponsorship. This was a very emotional day for me. Unbeknownst to Jordan, we had concluded a team meeting the week prior. I informed the ladies that due to budget cuts; we would not purchase uniforms or travel outside of the county for athletic exposure. I was in disbelief, emotional, excited, and most importantly, thankful. Brooks Booster club support has allowed these young ladies the opportunity to dream big and focus on excelling in the sport of track and field,” Cole said.

She also applied for and was awarded $10,000 in travel assistance from Dick’s Sporting Goods to help the team make it to major meets.

She explained why she had looked for outside help for the team. “Before the sponsorship, we would have to ask individuals in the community for funds to purchase shoes. Often athletes could go without the proper running shoes due to a lack of financial resources. Most of the young women on the team are from single-parent households, where parents work two to three jobs to survive. Hence, purchasing shoes and apparel is nonexistent at times. Having a company such as Brooks step in and help financially has allowed the team to compete without worrying about expenses.”

Bringing team pride to Norte Vista, Ca.

Rafael Perez, head cross country coach, assistant track coach and a social sciences teacher at Norte Vista High School in Riverside, Calif., knew that his team would benefit greatly from the gear and donation.

“My first reaction was this could not be real. I had never won anything like this before and I was just in shock and I went to my assistant coach at the time and had her read it as well to make sure it was legitimate,” said Perez. He knew the gear and fund would make a huge difference for his athletes.

“They were in disbelief and could not believe the extent of the grant,” Perez recalled. “They were incredibly appreciative and could not wait to wear the new shoes, jackets, and jerseys for our meets. They also were excited that we can look more uniform with one another.”

Perez had set out to find outside grants because his school could not afford to fully fund the material needs of the Norte Vista cross country program.

“I had started my cross country career in a program with a large parent booster group in an affluent neighborhood that always had funds for resources for the team,” he recalled. “I wanted to help the Norte Vista team gain the same level of professionalism that my previous team had, like canopies with the school’s name and jackets to wear on meet day. There was not a lot of funds at my disposal to make this happen and expected it would take years for me to get the team to where I envisioned it could be one day.”

The Brooks Booster Club support helped him achieve his goal, and he also applied for and received grants from the Aftershokz Making Stridez Grant, Running Warehouse, and Donorschoose.

The impact on his athletes has been evident.

“The investment in our program from Brooks made a huge impact on our sense of pride. Many of our students took greater ownership in raising the standards of our program. Many of the leaders on the team would say it helped them create a stronger legacy among the team and proud to wear the gear we got that has our names on it,” Perez said.

Back at Brooks, Hamm explains that the company is motivated to support the program not only to help schools in need and improve access to great running gear, but to encourage the next generation of runners from all walks of life. One of the program’s goals is to reach more coaches who have never heard of the program before and help raise up their efforts. He hopes to use the power of word of mouth within the running community to do that.

“There’s things that we often take for granted. When you say, ‘it’s so easy to go out for a run, just put on a pair of shoes and go.’ That’s not always so easy, depending on your scenario. We want to make sure that kids have the opportunity to try running and love it,” Hamm said.

Perez agrees. “Young athletes are the future of running. We have events all year round that bring runners out to compete in local 5ks to marathons and so many say they wish they tried it sooner. I think the more companies that follow Brooks in creating grants and scholarships for young programs may attract more people to the sport at younger ages. Running is a hard sell to high school athletes, and when we get grants like this it helps us boost our numbers because students want to be in programs that have investment.”

Learn more about the Brooks Booster Club at https://www.brooksrunning.com/en_us/programs/booster-club/

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Interview with Alison Désir https://www.runningusa.org/content_hub/interview-with-alison-desir/ Wed, 27 Apr 2022 19:57:31 +0000 https://www.runningusa.org/?post_type=content_hub&p=18394 The post Interview with Alison Désir appeared first on Running USA.

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Alison Désir is Changing Running https://www.runningusa.org/content_hub/alison-desir-is-changing-running/ Thu, 23 Sep 2021 11:52:50 +0000 https://www.runningusa.org/content_hub/alison-desir-is-changing-running/ The post Alison Désir is Changing Running appeared first on Running USA.

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A candid conversation with the co-chair of the Running Industry Diversity Coalition

Alison Désir is changing running for the better.

Her journey as a runner began, like so many do, as a personal challenge. But after completing her first marathon, she wanted to help others achieve the same experience and started a community group, Run Harlem, that continues to thrive today. Désir has been a force in the movement for improved access and racial inclusion in road running, and she currently co-chairs the Running Industry Diversity Coalition (RIDC), an organization that is working to “create a more equitable and inclusive running industry where race, religion, gender identity, sexuality, immigration status, socioeconomic status, and ability do not serve as barriers for full enjoyment.”

“We are looking at the ways that historically, Black, Indigenous, people of color (BIPOC) have been made invisible in this industry, both in the community and in positions of power,” Désir said of RIDC’s work. The group has recently earned non-profit status and a search for an executive director is ongoing.

RIDC provides resources and education for events and race directors who want to produce inclusive, safe and welcoming events for all. The running world has long been an overwhelmingly white space, and Désir’s voice is one of many now working to change that. She’s currently writing a book about the experience of BIPOC participants in the sport and revisits the last running boom through their experience. In 2021, she was named Director of Sports Advocacy for Seattle-based women’s running brand Oiselle. In 2022, she received Running USA’s first Award of Excellence for her work in the running space.

I was grateful for the chance to sit down with Alison Désir to discuss how race directors can take the first steps to improve their events, building community at Oiselle, and much more. Read on to join the conversation.

(Ed. note: Interview questions and responses have been condensed for clarity.)

Running USA: You are the Director of Sports Advocacy at Oiselle.  Tell us about what that means and what you’re working on?

Alison Désir: My role really has three parts to it. There’s the internal piece, which is about really looking at employee culture, and what is the language that we’re using? What are our values? And how do we create connection and trust internally?

The second piece is about the Oiselle Volée. The Volée is a 3500-member, women-only global organization. It’s folks from all walks of life who love the brand and love the sport. And so part of my role is really about how we can grow the Volée, either in terms of depth of what we’re offering the membership or width (of participation). I believe that the Volée could have 100,000 members. It’s a space for women to connect and talk about clothes, but also talk about life issues and improving the sport.

The last piece is about growing Oiselle to everybody. Oiselle is a small but fierce and growing women’s brand. Being there, I realized just how unique that is. Everybody at the organization identifies as a woman. There are not many companies that can say the same. And what are the ways that we can get this message across? Our values are to make great products, improve the sport, and really do good. So how can we share this message with more folks? Roughly speaking, that’s what I’m here to do.

When you’re talking about the Volée, how do you become part of this group?

AD: The Volée has changed over the past several years. It’s now over 10 years old. Initially, it was a brand ambassador group and people applied to represent the brand. But what we’ve realized over the years is that people were making really strong connections. And it was more than just this outward facing ambassadorship. It was more like a life changing community. The Volée is open to all. Now we have two seasons of openings. We’re hoping to move to a model where you can join whenever. It’s $120 for the year, but there are many sponsorship spots available. If a community of women movers and shakers and activists sounds like something you want to be part of, don’t worry about the cost. If that’s a problem, just please apply. There are sponsored scholarships, so you can join.

You’ve been very personally out in front leading the charge for running to be a more diverse, inclusive, and equitable space. What do you think the running industry needs to continue to do or needs to do that they haven’t done to make that happen?

AD: It’s been really exciting. It’s been really exhausting. It’s been really frustrating. It’s been all those things. I feel very privileged, though, to be in this position of connector and community builder within the industry. Before this, talking to a CEO was not really something I did. And now, It’s “hey Jim, hey Sally.” I recognize my privilege to be in those spaces. I also really honor and respect the folks that are in those (leadership) positions that recognize that it’s important, that they have to be on these calls and involved in this work.

At the Running Industry Diversity Coalition (RIDC), we’re right now undergoing a strategic planning process, something I’ve never done, but it’s really helping us hone in on what we’re here to do, which is really talk about racial equity from an intersectional lens. We are looking at the ways that historically, Black, Indigenous, people of color have been made invisible in this industry, both in the community and in positions of power.

We’re doing this strategic planning to really think about what our goals are for next year, what are our goals for five years, 10 years? Thankfully, we’ve gotten some massive financial contributions. We are now a 501c3. And this money from – well, I can’t reveal it just yet. But brands are realizing that this is important. It’s important to have an organization that is focused on racial equity, that’s focused on education and training, that’s focused on providing talent, pipeline and job opportunities and creating new race directors who are people of color. Within a few months, we hope to have an executive director, and we’ve got some money to do the work that we do. I won’t be (RIDC) co-chair forever, I’m realizing I will need to step away, because it’s a lot of work. But I feel really good that we are setting up this permanent organization to be a respected and meaningful part of the industry.

You have a compelling personal story about why you started running, can you share that?

AD: Growing up, I had been a 400 and 4×400 meter runner. And it’s so funny because I had these pipe dreams of being an Olympian. And now that I have actual friends who are Olympians, I’m like, I had no freaking idea. There is no chance in hell that I could have achieved that, because you have to want it in a way that I just did not want it.

Anyway, so I was a 400, 4×400 meter runner. And then I went to school and life happened. I found myself in 2011/2012, very depressed. I could not find a job, I was in a really bad relationship. My father was very sick with Lewy body dementia. I was at home all the time. It felt like I was watching other people lead their lives. But thankfully, one of those people I saw was a Black guy who was training for a marathon. And this to me, really brings the point home about the importance of representation. Because I saw a Black person running and I was like, ‘this guy doesn’t look like a runner.’ He was super average looking. I thought marathoners were skinny white guys. So he drew my attention. And I saw him do something that I thought that people like me didn’t do.

So I decided I’m going to give this a try. And like so many people can attest to, just the transformation in terms of seeing what was possible for me. Breaking up something really hard into little parts was a perspective that I began to apply outside of my life. So I ran my first marathon. Shout out to the San Diego Rock ‘n’ Roll Marathon. And I raised over $5,000, and I decided, I want to build this community for people like me.

At that time, and it’s changing now, but the conversation around mental health was even more taboo. I wanted to put this front and center about the connection between mental and physical health. And then, of course, me being me, I went back to school and got my master’s in counseling psychology. I always feel like I need to be the expert in things. And that’s where I started off in building a community that was centered in mental health and really in racial justice, making sure that folks like me were out there running.

I know we talked about this a while back, but you started the Harlem Run running movement. So how did you go from your first marathon to building out a community?

AD: It was very, very slow. And not glamorous at first. I had been blogging about how amazing the (marathon) experience was. And I felt like, why am I just talking about this? Let me actually create this. So I started in November of 2013. For four months, nobody was showing up. It was just me every Monday. I would post photos of random people’s feet so that it looked like there were people. There were a lot of sad calls to my mom at seven o’clock, crying, ‘nobody’s showing up!’

But I just kept showing up. People really can become fanatical about running when you’ve had that first positive experience, and I felt like I needed to share it. And so that just kept me going. I was like, I know that people are going to love this when they show up. So I’m just going to keep showing up. And sure enough, within six months, there was one person and then five people and then a year and a half later, there’s 150 people.

Now, I live on the West Coast, in Seattle. But Harlem Run is still running and we now have a leadership team. That’s a beautiful thing. They’ve embraced it as their own community, their own movement. I take pride in that it’s never been about me. It’s been about other people having that experience.

Tell us about your book, which I understand will be out this fall?

AD: Yes, “Running While Black: Finding Freedom in a Sport that Wasn’t Built for Us” is now available. It tells my personal narrative, but it also tells the running boom story from a different lens and centers the experience of Black and Brown folks in running. I hope that this book opens eyes to the reality of the BIPOC running experience, and also offers tools around what we can do to make this space more inclusive.

Where can runners and readers find it for preorder?

AD: The best place to preorder is at Penguin Random House. I hope that it’s something that everybody buys, and it gets on the New York Times bestseller list.

Thank you so much for taking the time. I know you’re busy, but it’s always great to catch up with you.

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Catching up with Ted Metellus, NYC Marathon race director https://www.runningusa.org/content_hub/catching-up-with-ted-metellus-nyc-marathon-race-director/ Fri, 30 Jul 2021 20:27:33 +0000 https://www.runningusa.org/content_hub/catching-up-with-ted-metellus-nyc-marathon-race-director/ The post Catching up with Ted Metellus, NYC Marathon race director appeared first on Running USA.

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