TOLUCA CITY, STATE OF MEXICO, MEXICO / TAMPA, Fla. (August 24, 2021) – The Rock ‘n’ Roll Running Series announced today that Toluca City, State of Mexico, Mexico will become the newest destination for the series with the inaugural Rock ‘n’ Roll ® Running Series Estado de Mexico, scheduled to take place on November 21, 2021. The new event will host both a 10K and a half marathon distance. Registration for the 2021 Rock ‘n’ Roll Running Series Estado de Mexico Half Marathon and 10K will open on August 24, 2021 with further details available at www.runrocknroll.com/estado-de-mexico. This marks the first brand-new Rock ‘n’ Roll Running Series event in Mexico since 2019 and takes the place of Mexico City on the Rock ‘n’ Roll Running Series Event calendar. Bringing the Fun to the Run™ through music, entertainment, and community immersion, the Rock ‘n’ Roll Running Series Estado de Mexico half marathon will take place during the morning hours, treating all participants to a race experience that highlights this historic city atmosphere. Toluca City is the State of Mexico’s capital, with just a 40-minute drive, it is an easy day trip from Mexico City. There is a lot to experience in Toluca, from hiking, visiting many of its churches, botanical gardens, and the colorful buildings. Race week will kick-off on Friday, November 19, 2021 when the Health and Fitness Expo opens to the public, featuring the latest products and trends in the running industry. Runners of all levels from around the world will then take in the city center and streets of Toluca City on Sunday, November 21, 2021 for the 10K and half marathon. After starting out at Toluca downtown main plaza, race participants will experience the beautiful streets, buildings, churches, and parks before they eventually make their way to the dreamed finish line. Playing along the history of Toluca City, the musically-themed event will amp up the on-course bands and DJ’s for competitors to enjoy as they race their way to a finish line after-party festival. “We are excited to add Toluca City, State of Mexico to the Rock ‘n’ Roll Running Series as the first new host city since 2019,” said Joanna Jordan, Vice President – Managing Director, Latin America for The IRONMAN Group. “We have been evaluating locations and we feel that Toluca City provides exciting opportunities for both our runners and our brand. We are proud that we can be a part of showcasing and highlighting what the city has to offer the thousands of runners and their support crew who travel to the area. This new event will feature the historic city and music, making the Toluca City Downtown the perfect venue for the newest Rock ‘n’ Roll Running Series event. We look forward to the race we will be able to create focused on running, music and community.” General registration for the 2021 Rock ‘n’ Roll Estado de Mexico Half Marathon will open on Aug. 24, 2021. For more information on the inaugural Rock ‘n’ Roll Running Series Estado de Mexico, visit www.runrocknroll.com/estado-de-mexico. For more information on the Rock ‘n’ Roll Running Series, please visit www.RunRocknRoll.com. Media inquiries may be directed to press@runrocknroll.com.
About Rock ‘n’ Roll Running SeriesThe Rock ‘n’ Roll ® Running Series is the world’s largest running series taking part in destination locations around the world every year. Established in 1998, the Rock ‘n’ Roll Running Series simple idea of making running fun has transformed both the U.S. and global running landscape by infusing the course with live bands, cheer teams and entertaining water stations, creating a block-party atmosphere for participants and spectators alike. Focused on running, music and community, race weekend kicks off with a free Health & Fitness Expo showcasing the latest in running gear, sports apparel, health and nutritional information and much more. Events culminate with an entertaining finish-line festival featuring some of the biggest names in music, with past performances including Macklemore & Ryan Lewis, O.A.R. Aloe Blacc, Pitbull, Flo Rida, The Band Perry, Fitz and the Tantrums, the Goo Goo Dolls and Bret Michaels. Further information about the Rock ‘n’ Roll Running Series can be found online at www.RunRocknRoll.com and follow @RunRocknRoll on all social platforms. About The IRONMAN Group The IRONMAN Group operates a global portfolio of events that includes the IRONMAN ® Triathlon Series, the IRONMAN ® 70.3 ® Triathlon Series, the IRONMAN ® Virtual Racing™ (VR™) Series, 5150™ Triathlon Series, the Rock ‘n’ Roll ® Running Series, the Rock ‘n’ Roll Virtual Running™ Series, IRONKIDS ®, World Triathlon Championship Series, premier running events including the Standard Chartered Singapore Marathon™ and The Sun-Herald City2Surf ®, Ultra-Trail ® World Tour events including Tarawera Ultra and Ultra-Trail Australia™, mountain bike races including the Absa Cape Epic ®, road cycling events including Haute Route ®, and gravel racing like Gravel Epic ®, and other multisport races. The IRONMAN Group is the largest operator of mass participation sports in the world and provides more than a million participants annually the benefits of endurance sports through the company’s vast offerings. Since the inception of the iconic IRONMAN ® brand and its first event in 1978, athletes have proven that ANYTHING IS POSSIBLE ® by crossing finish lines around the world. Beginning as a single race, The IRONMAN Group has grown to become a global sensation with hundreds of events across 55+ countries. The IRONMAN Group is owned by Advance, a private, family-owned business. For more information, visit www.ironman.com/about-ironman-group. About Advance Advance is a private, family-held business that owns and invests in companies across media, entertainment, technology, communications, education and other promising growth sectors. Our mission is to build the value of our companies over the long-term by fostering growth and innovation. Advance’s portfolio includes Condé Nast, Advance Local, Stage Entertainment, The IRONMAN Group, American City Business Journals, Leaders Group, Turnitin, 1010data and Pop. Together these operating companies employ more than 17,000 people in 29 countries. Advance is also among the largest shareholders in Charter Communications, Discovery and Reddit. For more information visit www.advance.com.
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